Mission, Vision, and Values
Our Mission: To provide craft coffee that enriches the lives of customers and producers alike by providing an experience grounded in excellence and hospitality.
Our Vision: To be a market leader in craft coffee throughout the southeast by providing an excellent coffee experience built on:
• Responsible sourcing from seed to cup
• Creative commitment to home-made food offerings from farm to café
• Personal hospitality in a welcoming, clean, comfortable environment
• Comprehensive education and training for employees, wholesale clients, and customers
• Enthusiastic embrace of innovations in technique, process, and products
• Intentional creation of spaces designed to foster connection within neighborhoods where we locate
• Committed community involvement that embraces/celebrates the distinctiveness of the locales where we operate
• Sustainable practices in our economic, environmental, and relational interactions.”
Our Values:
Work Ethic
- Pride in Work
- Positive Attitude
- Problem Solving
Generous Teamwork
- Teamwork
- Commitment
- Generosity
Shared and Clear Communication
- Clear Communication
- Shared Vision
- Clear Expectations
“Continuous Learning”
- Continuous Learning
- Excellence
- Knowledge
Hospitality
- Customer Satisfaction
- Hospitality
- Community Involvement